Refine & Elevate Your Brand

How to create a high-end craft & design brand. 12 months access.

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The essential course for craft businesses and artisan retailers who want to build a brand that reflects the excellence of their craftsmanship.


Course Curriculum


  Welcome
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  MODULE 1: THE HEART OF YOUR BRAND - Defining your brand
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  MODULE 2: THE HEART OF YOUR BRAND - Knowing your market
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  MODULE 3: THE SOUL OF YOUR BRAND - Your brand personality
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  MODULE 4: THE SOUL OF YOUR BRAND - Creating your brand identity: visuals
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  MODULE 5: THE SOUL OF YOUR BRAND - Written, Verbal and Non-Verbal Communication
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  MODULE 6: YOUR BRAND IN SERVICE - Implementing your brand
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  MODULE 7: YOUR BRAND IN SERVICE - Protecting Your Brand
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  MODULE 8: YOUR BRAND IN SERVICE - Delivering Your Brand Experience
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  MODULE 9: YOUR BRAND IN SERVICE - Staying Relevant in Rapidly Changing Times
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  TO FINISH HAVE YOU COMPLETED THE ALL THE TASKS?
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  FINAL WORDS
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Your Instructor


Tapiwa Matsinde
Tapiwa Matsinde

A brand visibility and storytelling consultant showing craft & design businesses and artisan retailers exactly how to increase their visibility in a crowded marketplace, to attract their desired customers and generate more sales.